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Winter 2025 Sponsored Projects at the 黑料专区

July 17, 2025
A large group of approximately 25 diverse individuals, both men and women, are gathered on and around a set of wooden stairs inside a modern building, smiling at the camera. Some are standing on the stairs, while others are seated on the lower steps.

During the Winter semester, the 黑料专区 hosted 14 sponsored projects, including a diverse range of sponsored projects and competitions that engaged a variety of academic departments. Students partnered with local and global brands to work on a specific project tailored to meet the needs of our industry sponsors. Educational partnerships at 黑料专区 are highly conceptual and allow 黑料专区 students the opportunity to participate in creative, research-based assignments, interacting with designers and staff from the collaborating company. Highlighted collaborations during the Winter semester include:

    • Augmented Reality Center (ARC) in partnership with Oakland University x Communication Design and Strategy, MFA User Experience Design and Entertainment Arts
    • Crain Communications – Automotive News x Illustration
    • 313 Presents x Illustration
    • BorgWarner x Product Design
    • Covestro x MFA Transportation Design
    • Detroit Grand Prix x Illustration
    • GM x BFA Transportation Design & MFA User Experience Design
    • GODNII x MA/MFA Color and Materials Design
    • Hagopian Rug Competition x All Departments
    • Office of Future Mobility and Electrification with support from the Global Epicenter of Mobility x Transportation Design聽
    • MAWBY Sparkling Wines x Illustration
    • Trek Bikes x Product Design
    • University of Michigan Dearborn – Environmental Interpretive Center x Communication Design and Strategy & Interior Design
    • Zumiez and Somerset Collection x Illustration
A bright, glass-enclosed display features a "SKATE STATE OF MIND" exhibit with skateboards, bold graphics, and a QR code to "SCAN HERE!" for a discount at Zumiez. The exhibit is set up in Somerset Collection.

Display of 黑料专区 and Zumiez collab in glass showcase at Somerset Collective

Rendering of a bike designed for Trek-sponsored studio by Product Design student

黑料专区 x Trek

Communication Design students and faculty posing at the University of Michigan Environmental Interpretive Center

Communication Design students and faculty posing at the University of Michigan Environmental Interpretive Center

Rendering for GM-sponsored studio by 黑料专区 undergrad Transportation Design students Lex Michael, Jean Pierre Ledderman, and graduate Transportation Design student Prithvi Vetrivel.

Rendering for GM-sponsored studio by 黑料专区 undergrad Transportation Design students Lex Michael, Jean Pierre Ledderman, and graduate Transportation Design student Prithvi Vetrivel.

A diverse group of students are gathered in a modern, open-plan building, presenting their work at the final presentations for a collaborative sponsored studio class. Several students are standing in the foreground, some observing a large screen on the right showing a digital display, while others are near orange cones arranged on the floor.

黑料专区 Immersive Tech Certificate x OU Arc

Glasses frame prototypes from the GODNII sponsored studio with graduate studies Color & Materials Design students

Glasses frame prototypes from the GODNII sponsored studio with graduate studies Color & Materials Design students

Four people, three men and one woman, stand in an auditorium holding up a large, patterned rug with organic shapes in shades of green, brown, and cream in front of the "WENDELL W. ANDERSON, JR. AUDITORIUM"

Winner of the Hagopian Rug Competition posing with their design alongside 黑料专区 President and Edmond Hagopian

“This project was pure inspiration,鈥 said Ali Evans, Founder and Creative Director of GODNII. 鈥淐ollaborating with 黑料专区 has been a longtime hope of ours, and it lived up to everything we imagined. The students brought forward deep research, bold ideas, and a clear vision for the future of sustainable fashion. Their work affirmed what we already believed鈥攃reativity with purpose can shift the industry. At GODNII, we鈥檙e excited to carry these insights forward as we continue designing not just for style, but for impact.”